ContentFast is organized around brand profiles — one per brand, client or project you post for. Each profile has its own board of post ideas, its own media library, its own connected social accounts and its own voice. Everything you do happens inside one.
1. Create a brand profile
On the dashboard, click Create brand profile. Give it a name and a short label, pick an accent color so you can tell profiles apart at a glance, and save. You can change all of it later in the profile's settings.
2. Teach it your voice
Open the profile's settings (the gear in the studio header) → Identity. Fill in the brand name, what the account is about, and the tone — there are presets like “warm & friendly” or “bold & confident”, and you can combine them. This isn't decoration: every AI enhancement and import uses these fields to sound like you, not like a press release.
3. Load your first ideas
Three doors, pick any: New post for one idea at a time; Import ideas to paste a whole brainstorm or drop an Excel/Word/PDF file (guide); or connect Claude/ChatGPT directly and let your AI push ideas in (guide).
From there the flow is: triage on the board → polish the keepers → attach media → schedule or publish. Each step has its own guide in this help center.